
ARTIGO – PESQUISA DE MERCADO AGÊNCIA TAGA
Resolvi perguntar ao mercado suas impressões sobre o setor de comunicação estratégica e sobre sua importância para o meio corporativo.
We are a communication and content generation firm. In partnership with our clients, we have the mission to build and disseminate products and services, based on reputation, main attributes, positive and true narratives in order to accurately communicate the personality of your brand. Taga’s founder, Guilherme Oliveira, has been working in public relations since 2006 and has worked in PR accounts for companies such as Cadbury Adams, Hilton Hotels, Delloite, Bayer Schering Pharma, Mabe (GE and Dako), ABIÓPTICA (Brazilian Association of Optical Industries) and advertising agencies. Expertise from the trade, product releases and corporate events segments were incorporated into the agency’s day-to-day activities that are mainly focused on culture and show business in recent years.
Founded in 2016, Taga brings with it successful cases related to the communication of major concerts and events in Brazil.
Among them are tours by artists like Foo Fighters, Shakira and Ed Sheeran, shows by Cirque du Soleil and Disney on Ice, and musicals like Chaves – Um Musical Tributo, Castelo Rá-Tim-Bum, The Producers and Rock of Ages. The firm also has in its portfolio clients such as Theaters Bradesco and Opus, venue Paris 6 Burlesque and Musicalize, a trade marketing platform for show business. In 2018, we were mentioned by Blog do Arcanjo (UOL) as one of the best agencies to work in theater in the country.
We are committed to transparency, excellence and staying current to marketing strategies, which we find brings the best results to our clients. With the beginning of the pandemic, we also realized the need to develop our social side and contribute in any way possible to minimize the consequences. For this reason, we assisted with the food and hygiene kit campaign for the Voluntariado Einstein and SOS Mundo dos Eventos projects.
Resolvi perguntar ao mercado suas impressões sobre o setor de comunicação estratégica e sobre sua importância para o meio corporativo.